In an effort to make air travel more tolerable for women and children, Taiwan’s EVA Airlines has a licensing agreement with Sanrio to create a Hello Kitty themed travel experience. The cuteness could almost make up for the sheer misery of LAX.

On YouTube:

Published on Oct 10, 2012 by CNN
The cutesy brand has been co-opted by EVA Airways to try and attract new fliers from a growing Chinese market.
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Also see:

• EVA Airlines: Hello Kitty Jet Travels with You!
• Hello Kitty jets: 5 cutest airplanes ever
• Hello Kitty says hello to US: Airline’s themed jet arrives at LAX